Wrote treatments for two video concepts for 75 Kenmore property in New York City’s NoLita neighborhood – 2016. Lenny Kravitz designed the interior, and would be heavily featured in the videos. Andre Kikoski was the architect, and would be interviewed on camera. Treatment snapshots:
Category: Visual Creative Direction
Margaret Schnipper’s Creative Direction in Photography, Filmmaking, Video and Design
COPYWRITING: Social Media – Healthcare Software
Promoting ReedGroup’s MDGuidelines video… TWITTER LINKEDIN: EMAIL:
COPYWRITING: One-Sheets – Animation-Healthcare
Cartoon one-sheet created to promote whiteboard animation video. Describes the process of medical guideline creation. Download pdf here: MDGuidelines Whiteboard Brochure
PHOTOGRAPHY: NYFW F/W 2013 – ComeForBreakfast, Brother, William Okpo
NYC Fashion Week F/W 2013 at the High Line Loft Designers: • Come For Breakfast • Brother shoes (formerly Herbert Schier) • William Okpo click any image to enlarge & view as a gallery
COPYWRITING + CREATIVE DIRECTION: Whiteboard Animations
Creative Direction: wrote concept & copy, visual design, oversaw all production of B2B whiteboard animation videos broadcast nationally on Time Warner Cable (top three.) Last video is for ReedGroup's MDGuidelines software - used in marketing & ad campaigns.
VIDEO DIRECTION: Web Series
Directed & Co-Edited Trailer for People You Know Web Series Cinematography by Milton Kam Click to watch full frame – separate window: People You Know
COPYWRITING + PHOTOGRAPHY: Social Media & Web Marketing
Photography & Visual Design for Social Media Marketing click any image to enlarge & scroll through as a gallery Copy & Design for Website Homepage Take-Over
COPYWRITING + CREATIVE DIRECTION: Fashion Video
Bunny Hunt Narrative short film to promote the NYC based accessories line, Teeny House Bunny, who wanted a soft-sell promotion for their hairbands & jewelry. Creative & live action directing
COPYWRITING + CREATIVE DIRECTION: Public Service Announcements
National Breast Cancer Awareness Month - broadcast nationally on Time Warner Cable Creative Direction: wrote concept, copy, directed & produced. Dogs in Danger - broadcast on all major cable channels in greater US markets Creative Direction / Video Direction Earth Day PSA - broadcast nationally on Time Warner Cable Creative Direction: wrote concept & copy, visual direction, live action direction; oversaw all production, including music & VO
CREATIVE DIRECTION + PHOTOGRAPHY: blue sunglasses project
These are just a few of the images that comprise this expansive & multi-faceted photo project. To view many more, along with all accompanying questions & answers, please click on www.bluesunglassesproject.org. PROJECT OVERVIEW When a performance artist friend died of AIDS at age 28, among the possessions he left behind were a pair of 1970s wrap-around blue sunglasses. He also left behind his energy, as does anyone who dies before their time. As I watched several friends’ lives pass at young ages, I began to feel the responsibility to acknowledge that energy – creative, active, exciting, ebullient – which was...